4 Growth Hacks for Your Ecommerce Websites

Home/eCommerce Solutions, Uncategorized/4 Growth Hacks for Your Ecommerce Websites

4 Growth Hacks for Your Ecommerce Websites

Growth Hacking your ecommerce websites will greatly improve your business. Growth hacking itself is not an uncommon practice. It have been done many times before but the term was coined in 2010 by Sean Ellis and now it has become the buzzword for marketing and every eCommerce store wants in on the secret. Growth hacking involves gaining customers and afterwards having to maintain the growth into something sustainable. It requires out of the box thinking to gain customers, retain and engage with them as well as maintain the growth.

Growth hacking differs from traditional marketing in the sense that growth hacking is more of a combination of conventional and unconventional marketing strategies in order to achieve growth of a business.

1.  Go Viral

Another great strategy you can use referral programs to boost your eCommerce website and business. Your customers who are satisfied with you products and services can refer your products to their followers on social media.

Having referral and affiliate programs are of no use if your contents are not enticing enough for the customers to want to share. Create contents that are unique and give a lasting impressions which will drive the customers or users to share.

There are 3 type of affiliate programs that you can do:

  • Affiliate Program
  • Customer Referral Programs
  • Partner Programs

2.  Referral Programs

Another great strategy you can use referral programs to boost your eCommerce website and business. Your customers who are satisfied with you products and services can refer your products to their followers on social media.

Having referral and affiliate programs are of no use if your contents are not enticing enough for the customers to want to share. Create contents that are unique and give a lasting impressions which will drive the customers or users to share.

There are 3 type of affiliate programs that you can do:

  • Affiliate Program
  • Customer Referral Programs
  • Partner Programs

3.  Drip Email Campaigns

Email is not dead. Although it is not used as how it was originally envisioned, which is to be the main form of communication, it can still be one of the best way to advertise your business. Drip email campaign is one of the ways to utilize the email service. It is a set automated emails that are sent when triggered by specific actions from the users.

For that reason, it is also known as behavioural emails. The trigger action of the email may either be when the customers sign up for your services or after making a purchase. Regardless of the trigger, this is one of the methods in which you can advertise your ecommerce. FulcrumTech have discussed on how you can use email drip campaign for better conversion.

4.  Retargeting and Remarketing

It’s not impossible for conversion to happen immediately when visitors first use your site but it’s not likely. This is where retargeting and remarketing comes in. You target the customers who have either visited your site or similar sites as well as customers that have made past purchases from you.

This is where the art of seduction comes into play, so to speak, when you try to tempt them to come and stay. It’s also very likely that you won’t be the only one doing this because it is such an effective way to target your audience. Hence, you must be as unique as possible to stand apart from the rest of the pack.

Sources:

4 Growth Hacking Strategies for eCommerce Businesses

By | 2017-09-25T10:18:07+00:00 July 11th, 2017|eCommerce Solutions, Uncategorized|0 Comments

Leave A Comment